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Nothing is necessarily as you thought it was, and you should never believe what you're told until you've had a chance to study it for yourselves

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Emma Auster

Emma Auster is a single mother, a self-employed businesswoman and a ‘Worcester Woman’, dreamt up by British pollsters as a swing voter waiting to be spun. In the run-up to the UK elections, openDemocracy went to Worcester to find out what women there really had to say.

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Clipping the politicos down to size

Worcester Women fit none of the stereotypes. Emma Auster, for instance, is a single mother - and a self-employed businesswoman. But will she even vote?

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