A new ‘Yes to AV’ site has just been launched. This is an independent site with loads of Yes2AV e-postcards to choose from. You can send the appropriate postcard to the appropriate person you know, in a bid to enthuse them about voting Yes on May 5.

It’s a sort of myDavidCameron with the work already done for you…

To the left is just one example of many.

The site is the product of Matt Wootton, with editorial help from myself; it is a 'Green Words Workshop' production. (See our joint blog on reframing and values, of which this new site is an offshoot).

We think that this is the kind of thing that could potentially be transformative, over the next several weeks. The Yes campaign needs independent support; it needs a bit of razzmatazz and innovation; it needs to go viral.

Please send a postcard and make this happen.