If you’ve read a fashion magazine lately, you may have noticed that ‘thin’ is once again ‘in’. What you may not have realised, however, is the influence the far right has had in promoting this dangerous trend.
Size inclusivity is regressing across the industry, leading to a “worrying” rise in “extremely thin” models on the runway at the ‘big four’ fashion weeks – New York, London, Milan and Paris – according to Vogue Business’s latest annual size inclusivity report, which was published after the spring/summer 2025 looks were showcased last autumn.
“One doomscroll down your FYP [‘for you page’, TikTok’s home screen] and it’s hard not to see how every major fashion, lifestyle, and culture trend has connections to the reemerging supremacy of thinness,” wrote digital culture reporter Michelle Santiago Cortés for The Cut weeks after the Vogue report was released.
As someone who spent 18 months monitoring digital communities of far-right women, I was less surprised by the return of thinness as the body ideal. Over the last few years, the far right has made huge strides in normalising its ideology within mainstream politics and culture, and women in these communities have played an important role in that.
