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Why positive thinking isn’t neoliberal

By discouraging the use of powerful self-healing and self-development tools we may weaken those who are already disempowered.

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Sonja Aviljas2.png
Sonja Aviljas2.png

Credit: Pixabay/Geralt. CC0 Public Domain.

There is nothing inherently neoliberal about ‘positive thinking’. But neoliberal capitalism is very good at co-opting everything that goes against it, repackaging it and re-selling it for a profit. This is how positive thinking became a recipe for attaining personal success and riches instead of a tool for social transformation. We now need to reclaim it.