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Britain’s creative kickstarter: the BBC

Want to know the value of the BBC to Britain’s £76.4 billion creative economy? Have a look at the unique impact of its Manchester investment.

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Lowry Manchesterhi.jpg
Lowry Manchesterhi.jpg

Lowry Theatre, Salford

There is a place a lot like Northern California – where rushing rivers tumble over boulders through rocky outcrops and pine forest. But it’s twenty minutes from downtown Stockport. You could spend a sunny day driving about in the Goyt Valley, and confuse the geography with upland California – until you switched on your car radio. At that point, you would fall into a canyon of difference.  

In Northern California, scan across the entire FM waveband, and you might never find a station to stop on. It’s 24-hour ‘adult contemporary’ formats, spiced up with religious radio – a small ditch of choice that stretches from John Bon Jovi to Kanye, via rehashed Old Testament admonitions.