A former Conservative spin doctor was hired to handle the European Super League’s PR hours before the much-criticised initiative was launched, openDemocracy has learned.
The breakaway European Super League (ESL) was announced at 11.30pm last Sunday night, in a press statement issued by iNHouse communications, a firm run by Theresa May’s director of communications Katie Perrior.
It has now emerged that iNHouse only started work on the now doomed competition earlier that day.
