![expohall-1024x576[1].jpg](https://cdn2.opendemocracy.net/media/original_images/expohall-1024x5761_6wZn5PN.jpg)
Today sees the launch of the Milan Expo, an international exposition of food and agriculture which will take place in Italy’s financial capital over the next six-months. This year’s theme, ‘Feeding the Planet, Energy for Life’ will see farmers, artisans and entrepreneurs from around the world set-up stall to sell their wares alongside stage-shows, concerts and talks by a roster of esteemed futurologists. This is a real-world pop-up show of all the things that might normally be encountered in Wired magazine: avant-garde art, gourmet cooking and sci-fi tech, all on display in a gargantuan ‘agro-park’ which is expected to host 20 million visitors.
On the surface an event like this might seem exactly what Italy needs to snap itself out of an austerity-induced paralysis and, as some hope, could perhaps help erode the nation’s proud cultural conservatism. If these are the goals, the Expo could hardly come at a better time. While productivity continues to decline (in line with a still-deepening twenty year trend) and growth flattens once again, few would deny that Italy is a country in dire need of large-scale public investment. In the words of the stoic Prime-Minister Matteo Renzi:
The Expo is not simply a fair but a huge occasion through which Italy can reflect on itself and accept the challenges of the future […] It will be the Expo with the highest ever number of foreign delegations and so the highest ideal through which Italy can say it is not just a land of the past”