I’m holding two cartons of Marlboro Gold made in different countries. One has instructions that read: “Smoking causes lethal throat cancer”, “Smoking causes real addiction – don’t start smoking”, “Smoking causes heart attacks and cell necrosis”, “Smoking during pregnancy negatively affects the health of your child”, “Smoking seriously harms you and those around you”, “Protect your children: don’t let them breathe in second-hand smoke”, and finally “Smoking can kill.”
Packs from the other carton feature a more laconic warning: “Smoking kills”.
This difference is fundamental — and it makes sense. The first carton was made in the Czech Republic. The second came from Russia.