A follower of Andrés Manuel López Obrador (AMLO) holding a flag with the image of AMLO, September 9, 2012 at the Zocalo in Mexico city, Mexico. Photo: Susana Gonzalez/dpa/ef PA Image. All rights reserved.Although the electoral campaign officially opens in March, the main candidates for the presidency of Mexico are already defined and take advantage of the pre-candidacy period within their parties and coalitions to proselytize and position themselves in the race.
Thus begins a marathon campaign: six months of wasteful spending of public resources, showers of promises, spots, adverts, posters, slogans, chants, debates, discrediting, accusations, rumors, intrigues and, given the country’s context and the actors who inhabit it, also some episodes of violence whose magnitude and scope are difficult to foresee.
Progressive candidate Andrés Manuel López Obrador (AMLO for short) got into the pre-election struggle early, as is his custom, and has been intensifying his touring of the country since last year and working on the design of the program and his campaign team - both, by the way, noticeably more conservative than in his previous two runs for the presidency.
